This is our chance to fight back.

Every year, tobacco rewrites the lives of thousands of people in our state. We want to bring that number down to zero. So take a second to hear the stories and spread the word. NC's first tobacco-free generation starts with you.

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Meet Justin and Destini.

They've seen firsthand what tobacco can do to a life, to a future, to a family. They share their stories here for one simple reason:  So your story won't have the same ending.

Add your voice to the movement for a healthier North Carolina.



Want your friends to know just how
important this is? Let them see
for themselves.


Commit to staying tobacco-free.
No, we can't hold you to it, but
something tells us we don't have to.

Be a TRU star. Take the pledge.